We help Brands enter the world of high-end timepieces

Our Vision for you

Chronopeak helps multi-category brands expand their product portfolio by creating iconic luxury and jewellery watches that translate their brand values into exceptional watchmaking. We provide 360° expertise to guide brands entering the world of high-end watches, strengthening brand positioning, creating emotional storytelling, and unlocking new revenue opportunities.

Enter the world of watches

As a company or individual you intend to become part of the fascinating watch industry in creating and offering your own watch collections? Welcome!

Chronopeak offers a 360^o support to help you to master your steps into the high- end watch universe and to remain there with a long-term commercial success.

Our services are especially tailored for:

Target groups

Watches? A captivating business

Today, the CHF 90 billion watch industry blends centuries-old craftsmanship from countries like Switzerland, France, and Germany with modern-day self- expression.

Watches have evolved from functional tools to symbols of personality and style, as seen with brands like Rolex and Patek Philippe. This thriving sector continues to attract new brands and entrepreneurs.

Average annual rate of growth in the luxury watch industry since 2000

0 % Growth

Luxury watch brands can achieve considerable profit margins

0 % Profitability

The Swiss watch industry has existed for over 500 years

0 Years

Creating a watch brand

Entering and staying in the watch industry offers plenty of chances but also comes with risks. Brands and decision makers need to be aware of them. Companies and start-ups not being familiar with the watch industry choosing the right partner to prepare for the venture is of greatest importance.

Opportunities

Owning an attractive consumer good
Constant revenue streams and potentially a highly profitable business
Affluent and loyal customers
Access to global markets
The creation and enhancement of attractive brand images and story-telling
Suitable for category extensions and cross-selling

Tasks

Definition of right target groups
Correct market assessments
Appropriate commercial strategies
Lasting branding concepts
The creation of attractive timepieces in terms of design, movements, and quality
Ensuring cost-effective manufacturing capacities
Securing initial and constant funding

Your Partners

Chronopeak brings together the expertise of three established companies, Chronode, Fuzion and The Bridge To Luxury (TBTL). Drawing on more than 25 years of experience in watchmaking, its founders Adrian, Jean-François and Frank have contributed to numerous award-winning creations including the Grand Prix d’Horlogerie de Genève, Red Dot Award, Watch of the Year, Harry Winston Opus, BCP and Mercury Awards.

Adrian Buchmann

Fuzion

Adrian Buchmann is a Swiss born industrial designer and successful entrepreneur. Having entered the industry in 2004, he has since built a track record of achievements in the Swiss watch world from aesthetical to ultra technical projects.

Through Fuzion, he has developed collections for brands such as Christopher Ward, Czapek, H. Moser & Cie., Greubel Forsey and Harry Winston and many more other independents.

Jean-François Mojon

Chronode

Jean-François Mojon, an esteemed watchmaker and engineer, active since 1988. With a foundation in engineering and business, Mojon he has pioneered over 120 movement projects, pushing the boundaries of watchmaking innovation.

At the helm of Chronode, he has developed movements for brands such as Cyrus, Harry Winston, Czapek, Hermès, HYT and numerous other leading names.

Frank Müller

The Bridge To Luxury

Dr. Frank Müller has an extensive background in business studies. For 25 years he has worked as board member, brand ceo and managing director for multiple watch companies before becoming a strategy and branding advisor.

Frank Müller has held senior C-level roles at A. Lange & Söhne, Glashütte Original, and IWC Schaffhausen, and now advises a range of luxury brands, both within and beyond the watch industry.

Professional Backgrounds

Projects

Services

1. Strategy

We support luxury brands of all categories to define a compelling watchmaking vision. From market positioning to storytelling, we blend seamlessly heritage, innovation, and exclusivity to create unique collections – this in line with overall brand strategies while ensuring commercial success.

2. Design

Our expertise in high-end watch aesthetics and craftsmanship transforms concepts into timeless creations. We balance form and function, blending avant-garde innovation with traditional savoir-faire to develop elegant, distinctive, and emotionally engaging designs.

3. Engineering

Precision meets ingenuity. Our engineering team turns visionary designs into flawless mechanical or hybrid movements, leveraging cutting-edge technology, advanced materials, and meticulous technical development to ensure superior performance and reliability.

4. Production

From prototyping to final assembly, we oversee every step of the manufacturing process with the highest standards of Swiss excellence. Partnering with the finest ateliers and suppliers, we bring extraordinary watches to life—crafted with unparalleled precision and uncompromising quality.

Our 6 partnership principles

1. Collaboration

Our approach is based on collaboration, Q&A sessions and workshops.

2. Strategic

In line with your overall brand strategy, together we define a fitting business model for your watch activities.

3. Empowerment

We believe the best solutions come from you, not imposed by us — empowerment.

4. Holistic

We create holistic 360^o solutions — one watch alone does not build a brand.

5. Structured

Our method is structured, aligning with your vision, means, and market.

6. Committed

We stay with you until your brand is launched and thriving.